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NEWS & CURRENT AFFAIRS

Digital News

Safaricom CEO reflects on his first five years at the telco

By Esther Dianah | 4h ago

Safaricom CEO Peter Ndegwa during Safaricom's financial year investor briefing in Nairobi, on May 9, 2025. [Wilberforce Okwiri, Standard]

About seven months after he took over Safaricom as chief executive, Mr Peter Ndegwa presented a new strategy to the telco’s board. He was proposing to transform the firm through a conversion - from a telecommunications company into a technology company.

While Safaricom had long established itself as the biggest and most profitable company in Kenya and the region, it could do more, he argued.

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